With each color out there is an emotion or feeling attached to it. Some colors add joy, some add sadness, tranquility, romance and so on. And no color will look the same to two people; my yellow is different from yours. Maybe mine is darker, yours lighter; mine more subdued, yours electric. What happens when you remove color altogether from a photograph?
Black and white photography has an even more interesting variety of emotions attached to it, conveying another time. Rather than lose myself in color, black and white focuses more intensely on the subject. I notice the details better. Shadows and light come into view at the forefront, becoming characters and subjects all on their own. Light versus darkness, good versus evil, the classic trope in every storybook, thus each monochrome shot is a new story. You are both its reader and its author.